Boys & Girls Club
Vendi designed compelling donor materials that bridged the funding gap and helped move the project from concept to reality.
Vendi helps the BGC turn vision into value
To secure $15 million for their new Life & Workforce Readiness Center, the BGC needed a clear case for support proving the long-term value of investing in La Crosse’s youth. As part of the Vendi Share pro bono program, the nonprofit marketing experts at Vendi created strategic assets including a landing page, major donor brochure and community mailers.
The campaign materials positioned the Center as a critical community resource, preparing area youth for in-demand careers and creating a highly skilled, ready workforce for area employers. This approach drove stakeholder confidence and enthusiasm in the project, helping the BGC secure more than a million dollars toward their fundraising goal.